Alicia Wilcox

Graphic designer, illustrator & hand-lettering artist

Education

Weber State University

2015–2019

BFA: Graphic Design

Coding Bootcamp — HTML & CSS

Aug 2018

Skills & Interests

Software Skills

  • Adobe Creative Suite
  • Microsoft Suite
  • Google Suite

Creative Skills

  • Grid-based alignment
  • Strong typography
  • Color & composition
  • Working within brand
  • Vector illustration
  • Hand lettering
  • Print preparation & file hand-off
  • Data merge
  • Multi-media design

Personal Skills

  • Hard-working
  • Detail-oriented
  • Time-management
  • Multitasking
  • Communication
  • Creative problem solving
  • Team player
  • Good listener
  • Friendly

Creative Interests

  • Branding
  • Editorial design
  • Packaging
  • Web design
  • Illustration

Professional Experience

Admissions Coordinator: Marketing Communications

Feb 2021–current

WSU Office of Admissions

  • Brand large event campaigns, while maintaining WSU brand standards
  • Creatively help recruitment team with marketing materials including wayfinding, brochures, table signage, guide books, etc.
  • Design for myriad media: posters, flyers, programs, banners, shirts, digital signage, web, social media, etc.
  • Coordinate vendor communication and production
  • Assist in admissions social media, supervising part-time marketing communications specialist
  • Administrative tasks such as meetings, ordering swag & materials
  • Liaison with WSU Marketing & Communications team & other campus partners

Lead Student Graphic Designer

Dec 2016–Feb 2021

WSU Student Affairs

  • Brand large event campaigns, while maintaining WSU brand standards
  • Work with established branding for departments, while maintaining WSU brand standards
  • Creatively help departments advertise services & events
  • Design for myriad media: posters, flyers, programs, lawn signs, banners, shirts, digital signage, web, social media, logos & icons, etc.
  • Large-scale illustrative design in the form of wall vinyls

Acting Student Affairs Marketing Graphic Designer

July–Oct 2019 (temporary)

WSU Student Affairs

  • In addition to Lead Graphic Designer responsibilities: provided design feedback for co-worker, handled communication with clients, managed print communication, production & timelines, outside vendor communication & production

Hand Lettering & Illustration

Nov 2018–July 2019

Punkpost

  • Worked directly with clients
  • Daily assignments with less than 24-hour turn around
  • Customized pieces of artwork in the form of hand-lettered card messages and illustrations

Achievements, Awards & Honors

President / AIGA WSU

2017–2019
  • Official paid memberships grew from zero to 20+
  • Raised $350 through a service project in spring 2018 semester
  • Hosted a successful, exhibited competition with 30+ entries

BFA Exhibit

Spring 2019 — Graduating exhibition

  • Portfolio on display alongside fellow graduates of the BFA program

Honors & Awards

  • Magna Cum Laude
  • Outstanding Graduate in Graphic Design
  • Departmental Honors
  • Dean's List & High Honors

Printmaking Exhibit: Sustainability Summit

Spring 2018

  • Created a blend-roll, woodcut print on theme of Clean Energy
  • Exhibited with 20+ peers

Design Philosophy

I'll make sure your project looks good, but that is secondary to the strategy, message, and personality of your brand and/or collateral. My decisions are backed by strong principles of design and mindfulness of what you as the client want and need to convey. I bring a sense of whimsy to my creations—if you desire a touch of magic in your vision, I'm the designer for you.